Ads with voice overs are consistently more memorable*.
Customers are more likely to follow a voiced call-to-action*.
Voice overs connect with your audience on a deeper level**.
Retention rates are higher on videos with voice overs**.
*https://www.voicearchive.com/psychology-confirms-ads-voice-over-makes-them-more-memorable/#:~:text=Recent%20customer%20research%20has%20proved,you%20are%20guiding%20them%20to.
**https://www.getblend.com/blog/why-voice-overs-are-more-relevant-than-ever-2023-report/